Reva N. S. The status of the title in the printed advertisement based on the English discourse

Authors

  • Reva N. S. Sumy State University

Keywords:

headline, sub–headline, ad text.

Abstract

This article in question deals with headline as information marker in terms of English media discourse. The
types of headlines are being classified; their polyfunctionality in ad texts is being analyzed.

Published

2020-05-17

How to Cite

Рева Н. С. (2020). Reva N. S. The status of the title in the printed advertisement based on the English discourse . Philological Treatises, 2(3), 99–103. Retrieved from https://tractatus.sumdu.edu.ua/index.php/journal/article/view/729